It is with great pleasure that I share my interview with Toni Chowdhury, a business coach based in Montreal, Canada.
Toni has taught me so much since starting my own business three years ago. I am truly grateful for her as a business partner and friend.
You will want to grab your favourite beverage, sit down to relax and hear what Toni has to say. I guarantee you will be coming away having learned something as well as feel inspired by her words.
Introduction – who is Toni Chowdhury?
“I’m a business coach based in Montreal, Canada. You know how people start their businesses because they’re passionate about something and then have a hard time finding clients who will pay them? I help service-based female entrepreneurs find their dream clients using my Ideal Client Acquisition Trifecta.
I also work for a Fortune 100 company as an Innovation Coach and a Technical Writer and I’m getting ready to publish my first book on business idea validation and product-market fit in July 2021.
Having struggled as a single mother with no support in a foreign country just so I could get away from an abusive marriage, as well as having to deal with clinical depression since my teenage years, I realized that there was more to life than just playing a role of a mother, daughter, sister, employee, and so on.
That’s what made me really passionate about helping women speak up, step up, and level up their lives so that they can chase after their dreams. As the demographic that makes the majority of all purchasing decisions for her family, she’s got to put the proverbial oxygen mask on herself first before helping others.
Nothing inspires me more than helping and cheering for women who are determined to challenge the status quo and want to shatter every possible glass ceiling. I believe I was meant to be a stepping-stone for these women – helping them with a leg up so they can stand on that platform and deliver their message to the world”.
What are you working on right now in your business?
“Right now, I’m working on completing my book, starting an e-magazine with some amazing women collaborating on this, and also getting ready to step on to bigger stages so I can help more women reach their goals.
I am trying to adapt my business to my life and my family because at the end of the day, that’s what’s most important to me. If I can’t spend time with my loved ones, and can’t do things that really resonate with me, I’ve achieved nothing”.
We would love to hear your top tips and inspiration for other entrepreneurs who are at different phases of their entrepreneurship journey.
“The top tips if you’re just starting your business is to focus on 3 important things –
1) Build your business on a strategy and not on tools and techniques. Strategy is what’s going to allow you to stay in business. Tools and techniques become obsolete over time but a strategy will see you through every conceivable challenge that you might be faced with when building your business.
2) Invest in learning. Take the time to learn new skills and find the budget to invest in a coach. Your earning potential increases exponentially, and your risk of failure is greatly reduced. You don’t know what you don’t know and that’s why a coach can get you to your goals a lot faster because they’ve already been through where you are right now. It’s a mistake I’d made in the early days of my entrepreneurial journey and it almost cost me my business.
3) Don’t worry about perfectionism because nothing will ever be perfect. Think about how you can find out about your market. Research your consumers as well as your competitors. Nothing beats market intelligence when it comes to winning at business. If you keep waiting until you’ve perfected your product or service, your competition would have come in to capture the market. Imperfect action is better than perfect inaction.
If you’ve been in business for a while and you’re not seeing the results yet, here are my 4 Top Tips –
1) Spend a lot of time on researching and understanding your market.
2) Focus on one idea and make sure you try it out a few times with incremental improvements before you dump the idea completely.
3) Make sure you test out your idea before you invest too much time, money, and energy into something that your market isn’t excited about.
4) Collaborate with people who share your interests and audiences. That’s a great way to get in front of new audiences and share your expertise with them. Think of guest blogging, podcast interviews, speaking on other stages, etc.
Thank you to Toni for sharing your story with us! And for giving us your golden tips which are certain to help many.
You are invited to connect with Toni: let us support each other wherever we can!
You can join Toni’s Private Facebook Group for Female Entrepreneurs where she shares inspiration and tips and tricks to grow and market your business.
And don’t forget to check out Toni’s first book “Winning Idea, Profitable Business”.
(what a great accomplishment Toni, congratulations!)